Gfycat starts rolling out 360 degree GIF content

GIFs offer a way to compress a ton of information into a small amount of space, and while Gfycat has positioned itself as more of a short-form video centric platform, it’s going to take a step further to see what a step beyond a standard GIF looks like.

The company today said it would be rolling out 360 degree GIF-like short form videos, which will allow users to plant themselves in the middle of what is effectively a looping video like a GIF. While that presents much more of a challenge to users for generating content, CEO Richard Rabbat said the proliferation of tools like 3D cameras and content from the actual producers like video studios would make it an increasingly popular way to interact with short-form content in a compact form factor.

“We’ve always…

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